SPECIAL TOPICS IN MANAGEMENT/GLOBAL ENRICHMENT SPAIN
FROM MAY 16 TO MAY 26, 2023
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Venue: University of Alicante campus
Certificates: - Certificate of Attendance (minimum of 80% attendance, will be handed in the last day of class) - Certificate of Achievement: Students need to pass their evaluation to obtain this certificate, it will be delivered after receiving final grades before the end of September 2023 Requirements: Intermediate English Level
E-mail: summercourses@ua.es |
Course Directors: Dr. Gevorg Sargsyan. Lamar University
Dr. Ana Belén CasadoDíaz. University of Alicante
Faculty:
- Dr. Gevorg Sargsyan (Lamar University)
- Dr. Mayo de Juan Vigaray (University of Alicante)
- Dr. Felipe Ruiz Moreno (University of Alicante)
- Dr. Diego Francisco Quer Ramón (University of Alicante)
- Dr. Juan Llopis (University of Alicante)
Course description:
The main goal of this course is an investigation into special areas in business under the direction of a faculty member. The global enrichment program allows students to increase their interest in other cultures, become less ethnocentric as they become aware of cultural differences, develop language skills within a cultural context and become more culturally sensitive and accepting. Students can make professional contacts, gain a sense of direction for their future career, and gain a sense of responsibility in working on a project.
Learning outcomes:
Students will develop skills and gain knowledge about:
- Best management practices of European multinational companies
- International finance
- Management of multinational companies
- Marketing practices in the European Union
- Public management and local economic development in Europe
- Spanish tourism sector as an engine of the national economy
This course includes several company visits. Please, be advised that company visits are SUBJECT TO CHANGE depending on external factors (companies, representatives, etc.)
TUESDAY 16
10:00 - 11:00 Welcoming event - Salón de actos Germán Bernácer Building (basement)
11:00 - 13:00 Alicante Tourist Board & City Tour
15:00 - 16:00 Campus Tour
17:00 - 19:00 Marketing practices in the European Union (I)
Dr. Felipe Ruiz Moreno
WEDNESDAY 17
10:00 - 12:00 Company visit* to the Turron Factory (Jijona) & Cultural visit Cuevas de Canalobre
17:00 – 21:00 Marketing practices in the European Union (II)
Mayo de Juan Vigaray
THURSDAY 18
10:00 - 12:00 Company visit: Guided Winery visit (Monóvar)
17:00 – 21:00 - Managerial practices in Spain
- International and competitive challenges for management: diversity, globalization, rapid business changes, and Internet
Dr. Juan Llopis Taverner
FRIDAY 19
10:00 – 12:00 Paella workshop - EducaCocina (San Vicente del Raspeig)
AFTERNOON FREE TIME
SATURDAY 20
09:30 -16:30 CULTURAL TRIP to Guadalest & Altea
SUNDAY 21
9:00 -18:00 CULTURAL TRIP to Valencia
MONDAY 22
10:00 – 13:00 Company visit*: Distrito Digital (Alicante)
17:00 - 19:00 Management of multinational companies and good practices of European multinational companies (I)
Dr. Diego Francisco Quer Ramón
TUESDAY 23
10:00 – 13:00 Company visit*: Dolls Museum & Company (Onil)
17:00 - 19:00 Management of multinational companies and good practices of European multinational companies (II)
Dr. Diego Francisco Quer Ramón
WEDNESDAY 24
10:00 – 13:00 Company visit: BONNYSA (Mutxamell)
17:00 - 19:00 Cultural diversity and business
Dr. Gevorg Sargsyan
THURSDAY 25
10:00 – 13:00 Company visit: AITEX (Alcoy)
17:00 - 19:00 International Finance (I)
Dr. Gevorg Sargsyan
FRIDAY 26
10:00 – 13:00 Company visit: Benidorm Tourist Board Visit & City Tour
117:00 - 19:00 International Finance (II)
Dr. Gevorg Sargsyan
19:00 - 19:30 Course closing ceremony
ORGANIZED WITH
